The Art of Cold Calling: How to Improve Your Skills, Your Strategy and Your Sales

Tuesday, June 13, 2017 at 2pm ET     Duration: 60 minutes

Many salespeople aren’t very good at cold calling.

Some avoid it at all costs.

Other try, but either fail to get through to the right person or say the wrong things and get quickly shut down. When they experience a pattern of failed cold calls, they develop cold call reluctance. (more details below)


WHY ATTEND 

If some members of your team aren’t hitting the nail on the head when cold calling, you should join us for this 60-minute session. We’ll show you and your team how to take the pain out of cold calling, what skills are required to REALLY get results and what prospecting pitfalls to absolutely avoid.

LEARNING OBJECTIVES

This webinar will cover: 

  • How to help sales reps get over the fear of cold calling
  • Techniques for getting even the most hardened gatekeepers to happily pass you through to the decision maker
  • Uncovering your prospect’s needs on the very first call 
  • Why being “unique” isn’t so special anymore and how to avoid selling the exact same “competitive differences” as your competitors
  • Every salesperson’s most important assets and how to protect them during a sales call
  • How to save time and boost efficiency by quickly disqualifying non-buyers
  • The one, practical answer to every single sales objection

    ABOUT THE SPEAKER

    Richard P. Farrell is President of Tangent Knowledge Systems. Having been responsible for sales and business development for nearly 25 years, Richard brings a tremendous depth of experience and results to his audiences. His passionate, provocative and interactive style encourages audience participation, learning, and improvement while providing practical, usable “time tested” information. Richard stresses a non-selling posture that allows the sales person to play the role of a “change agent” rather than a product-centric transactional sales person.

    He has worked with a range of companies from Fortune 500 companies to start-ups in helping them optimize their performance by assessing their sales people, sales processes, management structure and strategies. In working with his clients Richard has helped identify performance gaps and provided sales plans to help track, measure and execute objectives to increase the company’s bottom line.

    Today in his role of President of Tangent Knowledge Systems, Richard continues to actively sell, prospect and manage client relationships in addition to the high performance training and development program he personally conducts.

    What You Get With Each Option

    Live Recording

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    Participation in the live upcoming webinar

    Recording

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    Full MP4 recording of webinar, including Q&A. Choose digital download or CD-ROM by mail.

    Live and Recording

    Live + Recording

    Participation in the live webinar + Full MP4 Recording. For recording, choose digital download or CD-ROM by mail.

    Event Package

    Event Value Pack

    Participation in the live webinar + Full MP4 Recording + Audio-only MP3 recording. For recordings, choose digital download or CD-ROM by mail.

    What You Get With Each Option close

    Live Recording

    Live Only

    Participation in the live upcoming webinar

    Recording

    Recording Only

    Full MP4 recording of webinar, including Q&A. Choose digital download or CD-ROM by mail.

    Live and Recording

    Live + Recording

    Participation in the live webinar + Full MP4 Recording. For recording, choose digital download or CD-ROM by mail.

    Event Package

    Event Value Pack

    Participation in the live webinar + Full MP4 Recording + Audio-only MP3 recording. For recordings, choose digital download or CD-ROM by mail.

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